As a company grows and evolves, so too do sales. The typical early-stage company relies on the entrepreneur and the founding team to do the initial selling until the market opportunity is validated. Once this happens, it is crucial to draw upon proven sales expertise to further define the correct sales methodology and tracking processes. This is vital in order to successfully scale the sales function and drive revenue growth. The stakes at this juncture of a company’s development are high. Effective sales execution can mean the difference between market leadership and also ran status. It also directly impacts the time needed to reach to cash break-even, and valuation.

The kormeli team, once again bringing to bear a unique set of experienced-based skill sets can help a company rollout a dynamic sales strategy, attract the right, sales-oriented people and successfully scale the entire sales organization. Sales channels can be critical to the growth of a new, emerging technology company. Today, more than ever direct sales are just one mechanism of selling, while other channels are becoming essential components of a company’s over all sales strategy and execution. Because alternative sales channels require considerable nurturing in terms of effort, time and expertise, companies frequently fail to fuly explore these options. Having access to well-connected experts, such as those at kormeli, who understand how leading companies such as IBM, Deloitte and Accenture work channels can make all the difference. The kormeli team can significantly facilitate introductions, negotiations, the recognition of mutual benefits and the initiation of a successful channel relationship. kormeli can assist in all aspects of furthering indirect sales at every level, including less than full channel development and, if needed, exit path strategies.